10 Places to Find Free Marketing Courses Online
A formal marketing course can be beneficial to both new entrepreneurs and established business owners. Read on for a list of the ten best places to get free marketing courses online.
1. MIT OpenCourseWare (mit.edu)
The world renowned MIT Sloan School of Management offers a huge collection of free marketing courses online. Undergraduate and graduate level courses contain substantial video and audio content and are easy to download via the MIT website.
2. University of California, Irvine OpenCourseWare (uci.edu)
The University of California, Irvine also participates in an OpenCourseWare program. University-level courses are free for everyone and include syllabi, lecture notes, assignments and exams.
3. Kutztown University - Small Business Development Center (kutztownsbdc.org)
Kutztown University of Pennsylvania's SmallBizU eLearning University offers two different marketing courses that are free and easy to start. Courses are made up of slides, text and audio and include pre-course tutorials and post course surveys.
4. University of California, Berkeley (Berkeley.edu)
The University of California, Berkeley doesn't offer traditional marketing courses online, but the school does have several free webcast courses on culture and psychology that may be of interest to marketers. Lectures are available via streaming audio and mp3 downloads.
5. U.S. Small Business Administration (sba.gov)
This online workshop from the U.S. Small Business Administration is an excellent resource for marketers at any level. Course materials are viewable with an Internet connection and include extensive text, audio files and lesson worksheets.
6. Web CEO University (webceo.com)
For a limited time, Web CEO University is offering free software and free training in the art of search engine marketing. Completion of the Web CEO course results in a virtual certification.
7. About Marketing (about.com)
This seven week email course from About.com teaches you how to create an effective brand strategy. Course materials are in text format and are delivered to your email address once each week. You can discuss what you have learned with other students in a forum set up specifically for this purpose.
8. Wikiversity Business School (wikiversity.org)
The Wikiversity Business School is a developing project that recently added a marketing department. Available courses are limited at this time, but the Principles of Marketing course is definitely worth a look.
9. McGraw-Hill Higher Education (free-ed.net)
Free-ed.net provides quite a few free education courses. Marketing offerings include the Principles of Modern Marketing course courtesy of McGraw-Hill Higher Education. This course is split into five sections and includes 22 text lessons in all.
10. Voices in Business - B2B Marketing Podcast (b2bmarketingpodcast.com)
The Voices in Business B2B Marketing Podcast is a biweekly podcast featuring interviews with top marketing executives. No subscription is necessary and each podcast can be played from the site or downloaded to your computer as an mp3 file.